Case Study Telenet
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Keyfacts
Use Case: Customer Journey
Industry: Telecommunications
Employees: 3,400
Source Systems: CRM, Website, Data Warehouse
For Telenet as a communications provider, it is essential to create consistently positive customer experiences in order to ensure lifelong and trusting customer relationships. With mpmX, Telenet was able to capture the diverse and complex customer experiences through customer journey analytics and to optimize them through targeted measures...